Guest post on The Good Oil by JD
Let’s start from this general premise: humanity is genetically programmed to want more.
To our ancient ancestors, the difference between no food in the cave and enough for one or several days’ supply was profound. Effectively a matter of life and death. More stuff to hand meant less need to venture out and less chance of succumbing to the many dangers lurking all around.
Let’s start from this general premise: humanity is genetically programmed to want more.
To our ancient ancestors, the difference between no food in the cave and enough for one or several days’ supply was profound. Effectively a matter of life and death. More stuff to hand meant less need to venture out and less chance of succumbing to the many dangers lurking all around.