The audacity of the party to describe itself as centrist and moderate is, in some ways, impressive. That positioning, however, relies heavily on what appears to be a willing mainstream media environment that has devoted significant attention to TOP’s political story and leadership while providing comparatively limited scrutiny of the consequences of its actual policy platform.
Why has so much focus been placed on TOP’s rise, its leader and its political narrative, while there has been limited examination of the practical impacts of its proposed reforms?
It is difficult to avoid the conclusion that much of the mainstream media coverage has resembled political promotion rather than the objective analysis that voters should expect from professional journalists.
Let’s examine some of TOP’s more radical proposals.
The Citizen’s Income Cash Giveaway
TOP proposes a Citizen’s Income of $19,400 per adult per year regardless of your circumstances.
New Zealand currently spends approximately $50 billion per year on welfare payments, including New Zealand Superannuation (Treasury and Ministry of Social Development (MSD) fiscal reporting).
Providing $19,400 to every adult citizen would cost more than $80 billion per year. This is a close approximation based on:
Let’s examine some of TOP’s more radical proposals.
The Citizen’s Income Cash Giveaway
TOP proposes a Citizen’s Income of $19,400 per adult per year regardless of your circumstances.
New Zealand currently spends approximately $50 billion per year on welfare payments, including New Zealand Superannuation (Treasury and Ministry of Social Development (MSD) fiscal reporting).
Providing $19,400 to every adult citizen would cost more than $80 billion per year. This is a close approximation based on:
● ~4.1 million adults in New Zealand (Stats NZ population estimates, 2024)
● 4.1 million × $19,400 ≈ $79.5 billion
Even if the existing welfare system were significantly reduced or replaced, the net additional cost would still likely be tens of billions of dollars annually.
New Zealand’s gross public debt is currently above $200 billion (Treasury, 2024 Half-Year Economic and Fiscal Update), much of it held offshore. In summary, we are mortgaged to the hilt to offshore lenders.
Beyond the financial cost, there are also questions about social and economic incentives. If every adult receives a guaranteed income regardless of whether they work, study or contribute economically, what impact would that have on workforce participation, ambition and productivity?
The scale of this lolly scramble is enormous. Along with the economic cost, it will create unintended negative consequences for incentives, labour supply, and long-term fiscal sustainability.
Tax the Family Home
TOP proposes funding part of its Citizen’s Income through major tax reform, including a national annual land value tax and changes to income tax rates. These proposals are drawn from TOP’s published “Tax Switch” policy framework.
The land tax is the most radical element of the package.
Unlike council rates (which fund local government services) or Labour’s proposed capital gains tax (which applies on realisation of gains), TOP’s proposed land tax would be an annual charge based solely on land value, regardless of income, cash flow or your individual circumstances.
The annual tax rate is 1.75% of land value per year (TOP policy documentation). This rate is the basis for the following illustrative calculations:
● $1,000,000 land value → ~$17,500 per year
● $800,000 land value → ~$14,000 per year
Importantly, the tax would apply to all land, including residential property. Family homeowners will be hit the hardest, as they are by far the biggest category of landowners in New Zealand.
The average Auckland land value is approximately $750,000 based on QV and CoreLogic’s median/average valuation data (2023–2024 estimates).
● $750,000 × 1.75% ≈ $13,125 per year
This is in addition to the already sky-high rates you pay annually.
TOP claims the policy intention is to promote housing affordability, but this ignores the fact that most households will need to find the extra thousands of dollars from their already squeezed budgets each year.
Home ownership will become less affordable — the exact opposite of what TOP says is their policy intent.
Tax and More Tax
These proposed land taxes would come on top of changes to income tax rates.
TOP’s policy is to adjust income tax brackets, but the exact net effect varies by income level and household composition. The following figures are approximate modelling estimates:
● $70,000 income → ~+$7,000 tax change (estimate based on TOP modelling assumptions)
● $100,000 income → ~+$8,000 tax change (estimate based on TOP modelling assumptions)
This raises an important question: would the average homeowner on an average income be financially better off once the Citizen’s Income is netted against new tax obligations? The answer for many is a hard no.
For many households — particularly retirees and long-term homeowners — the concern is not paper wealth but cash-flow affordability. A key issue is how many households would face liquidity pressure under an annual land-based tax system.
TOP proposes allowing some homeowners to defer payment until sale or estate settlement. However, deferral does not remove liability; it accumulates a large liability to be paid against the property on sale.
Economic Suicide for the Primary Sector
The implications for New Zealand’s productive economy also require careful consideration.
Agriculture and horticulture sectors often hold high-value land relative to annual cash income. Farm cash flow and profitability can vary significantly year to year, particularly under drought or commodity price volatility.
A land tax based on asset value rather than income could therefore create cash-flow mismatches, especially in low-profit years.
Unlike profit-based taxes, a land tax is payable regardless of business performance, which may increase financial pressure during downturns.
This will drive many of our food producers to the wall. And for a country relying on exports driven by food production, it amounts to economic suicide.
Justice Policy Concerns
There are also concerns with TOP’s approach to justice policy, particularly its stance on drug-related offending and youth crime. The proposal to effectively remove consequences for drug users, alongside a position that under-25s should not be prosecuted in the same way as older offenders, raises serious questions about accountability and deterrence. While rehabilitation and prevention are important components of any justice system, removing or significantly weakening consequences risks undermining public safety, weakening the rule of law, and sending the wrong signal about personal responsibility.
Robin Hood Rides Again
TOP’s proposal goes beyond incremental tax reform and represents a major redistribution of income and wealth through the state. Like in the Robin Hood tale, the money is literally taken from landowners and given to every citizen.
The debate is therefore not only about efficiency, but about the appropriate role of government in redistributing resources.
Several international comparisons include Denmark and Estonia (limited land/property taxation elements).
However, these systems differ significantly in structure, scale and purpose. Importantly, no OECD country currently operates a nationwide land value tax combined with a universal adult income of this magnitude.
It is not a minor adjustment to existing systems but a structural redesign of taxation and welfare.
The Debate New Zealand Needs
The discussion around TOP should move beyond personalities, polling and political branding.
Voters deserve transparent analysis of major policy proposals, including:
● fiscal cost (gross and net)
● distributional impacts
● behavioural incentives
● implementation risks
In my view, TOP’s Tax Reset represents a significant and high-risk policy experiment.
That is the debate that deserves far more rigorous and transparent attention from our media.
Troy Bowker is an investor with an interest in politics, sport and critical thinking. This article was originally published HERE.

17 comments:
I thoroughly agree with you. But part of the reason TOP makes the Citizen's Income add-up is by taxing it at 28%. Therefore there is a clawback of $23.381 billion. All income up to $50,000 will be taxed at 28%. The media constantly misses that. https://www.brashandmitchell.com/post/lindsay-mitchell-top-s-citizen-s-income-policy
Troy, well written. I would also add, most kiwi voters do not get into the level of detail you or dig down to. This includes the msm who realizing this is a left party are doing their best to promote them.
Back to the level of critical thinking that most kiwi voters employ....all they hear is " free money". In this case over $19k. They cant see or hear anything else.
For the primary sector this party's policies would be a death sentence!!!
National & Labour betrayed NZ these past nine years, placing the country in the bottom ten of 200 nations in the world in terms of real GDP economic growth along with Haiti, Iran, Yemen and Myanmar. NZ's youth lost faith & trust in the two hopeless, unappealing Chris'es. One locked Auckland down forever. The other got into bed with big business whilst berating small business. Everyone wanted the cost of living and Treaty sorted. The two Chris'es failed to deliver both.
No wonder Opportunities, the party of young contemplating leaving NZ, is doing great. Its policies maybe bonkers, but Labour has none whereas Nats supported its big businesss chummy mates in a nation of small firms. Because that's what the Management Man From Unilever knows.
It's never going to happen.
However, it's amazing just how gullible the younger voters are when they see and hear a charming pretty young woman.
That's how cults are formed and it's no different to the Nazi Party, Pol Pot, Ardern , or MAGA with charismatic leaders taking their simplistic followers down the garden path.
And don’t forget the ‘pensioner pillaging’. Whilst you’re working the UBI might offset your land tax bill, but once over 65 that changes. Pensions stay the same as the UBI just substitutes for some of the pension, it is not added to it. But the land tax on your family home continues until the day you die. $10,000 per year on the land value of the average NZ home. Cop that you old capitalists.
RM is certainly correct. I'm amazed at how successive governments seem to have no interest in small businesses. Everybody visiting Wellington and inner/outer suburbs should bring a calculator to count the number of empty shops. I seriously doubt the OP have any interest in solving the empty shops problem.
I dislike the secret aspect of voting in NZ .
Your vote should be available for public scrutiny and public derision when a mindless person votes for The Opportunity Party ( TOP) or whatever communist or ethnic combination .
If a NZ person loses their business or property because the nutters succeeded and competent governance is exhumed , then the nutters can be named and shamed or dealt to publicly.
If NZers believe the extreme Left TOP, they deserve the carnage that will come.
Anon, 12.39 - we had enough carnage under Ardern. The current lot have started to mop up the mess. Im not completely on board with Robert McCullouchs take, but i do respect his well researched analysis. I do admit im not overly impressed with Nats, but they are way better than the alternative.
So question to Robert, you have been here bagging national, labour, top, act, presumably Winnie, there's not much left to vote for mate. What are our options?
The msm is pitching it as centrist but seems reluctant to write about its numerous policies and implications or its leadership and who they are. Now pitched as an ideal united future type protest vote. It is designed to capture a section of the Labour vote that is restless and ,as a Labour asset , will support the Labour block
Stuff taranaki has yet another long spiel on the local Top candidate. Based on latest poll. She is a total advocate for all Green and Maori radical agendas. Centrist? No but young part Maori and female . She ticks same boxes as Labour candidate .
If TOP becomes a coalition partner of a new government you will see more Kiwis move to more prosprious countries like Zimbabwe, Venezuela, and North Korea.
TOP could mean To Obliterate Paradise.
They will definitely obliterate every farmer in New Zealand over night with their 1.7% land tax. We will become the Zimbabwe of the pacific. But maybe that's what these nutters want.
Would the land tax apply to Maori Land. Just wondering.
Why do so many who favour our existing UBI (otherwise known as NZ Super) have such a problem with effectively lowering the age of eligibility from 65 to 18? Key points of the land tax proposal, along with funding the UBI, include taxing what has historically been untaxed (landed wealth) and pushing for more of our 'capital' to be invested into productive assets as opposed to making money by selling each other land. A reduction in land value over the long term is an aim of the policy not an accidental result. The basis being that over the long term our policy settings have unrealistically inflated the value of land beyond its productive capacity.
Those who hate the idea the most are landbankers and those who have large scale land holdings but pay little tax as their 'income' comes in ways outside the current tax system. The majority of people who earn their income from PAYE sources pay way more than their fair share of tax now compared to those whose earnings are from outside the PAYE net.
Excluding the family home would incentivise McMansions which is the opposite of the intent. Overall the net of UBI and land tax would be a boost to those with lower asset holdings and incomes. Pensioners with low income and high value land can 'defer' the tax. Some thus call it a death tax but the deferral is a choice as an owner can sell at any time.
At least Opportunity offers some new ideas to bring changes to the tired failures from teams Blue/Black/Pink and Red/Green/Black that date back decades. It's the first real offer of change since Lange took a cuppa and abandoned the next stage of the reforms planned under the 4th Labour government when the real moves to support the a fairer society, minimum incomes etc would have come in post tidying up the unholy mess left by Chairman Muldoon.
This would seriously impact home ownership & our workforce. If you are getting hammered with land tax, why become a homeowner? Also, if you pay people not to work, guess what? they won't work.
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