But why stop at merely co-opting Christianity? In a move that has absolutely no one accusing them of a lack of ambition, the creators promise this is just the opening hymn. Don't feel left out if your preferred deity hasn't yet received the localisation treatment. Word is there will be more leaders of world religions revamped into a Maori world view coming to you soon. You can practically hear the focus groups now: "The Dalai Lama is insightful, but wouldn't he be more relatable with a moko kauae?" or "Imagine the gravitas a simple korowai would add to the Pope's vestments." This is a full-service spiritual overhaul, ensuring no stone of global faith is left unturned in the quest for maximum cultural relevance.
And hold onto your pews, because this ambitious spiritual rebrand is about to be taken to its logically absurd conclusion. The creators, buoyed by this roaring success, have announced that due to overwhelming demand (presumably from a handful of people who think history and divinity make for a snappy marketing synergy), the collection will soon achieve its ultimate form by somehow tying itself to the Waitangi Treaty. One can only imagine the profound theological and historical nuance at play. Perhaps the Three Wise Men will be presenting gifts of sovereignty, partnership, and protection to the infant Jesus, who will promptly form a new covenant. It’s the crossover event nobody knew they needed, finally answering the centuries old question: what if the greatest story ever told was also a foundational constitutional document?
So, prepare your wallets and your sense of bewildered awe. A Maori Buddha finding enlightenment under a Pohutukawa tree is surely just around the corner, followed by Maori disciples at the Last Supper feasting on a hearty hangi. It’s not cultural appropriation; it’s a comprehensive upgrade package. Finally, the divine is getting the distinctly local flavour it so desperately lacked, proving that when it comes to matters of ultimate concern, nothing sells like a well-branded, limited edition collectible. All hail the new pantheon, available now and conveniently linked to a national anniversary.
Steven is an entrepreneur and an ex RNZN diver who likes travelling, renovating houses, Swiss Watches, history, chocolate art and art deco.



11 comments:
Legal action required - for cultural offensiveness.
Monty pythonic. Mind you i see icons such as the Virgin Mary given a local ethnic look around the world . Maybe made the church relevant to locals.
It is surprising the Jewish community have not complained abour the commercial exploitation of an incident from their culture, as maori would have. The initial uncertainty of paternity has a cultural familiarity. The three wise men very lucky it was incredibly dangerous to venture into the territoy. of other tribes. And if theywere chanced upon by a war party the first encountered was automatically killed as a ritual. I trust the parent(s) realised the gifts were all reclaimable.
Presumably the marketer is maori connected.
Oh, For GOD"S Sake !!!
What a perversion of Christian Faith and Tradition !!
Come on folks, it is simply the greatness of Maori innovation and adaptability ....
When the outrageous Waitangi Tribunal get to work on it, we will very likely see :- "The Three Wise Men presenting gifts of sovereignty, partnership, and protection to the infant Jesus, who will promptly form a new covenant."
I recall a vigorous discussion in PNG a few decades ago about replacing the standard Nordic-looking Jesus with a Melanesian version. Some people were aghast at the suggestion but surely a Melanesian Jesus is no more off the mark than the blue-eyed, long blond-haired character. Jesus was a Palestinian Jew and would not have looked like either. I imagine most PNG village people would have been far more drawn to a 'brown Jesus' than a 'masta Jesus' ('masta' in Pidgin referring to White man - 'master') although they might have regarded a 'black Jesus' as overdoing it a bit.
And I note this Nativity drivel/poor artistry comes at a Great Price... $100-150 for a crude wood carving.... of course... all Maori stuff is a Great Price charged to the witless whitey.
The classic Nativity scene, that ancient Palestinian story, was about Jews and was given a definitive European makeover. Why should it not now be given a Maori one? And why would they not tie that to the Waitangi Treaty if that furthers their aims of dominance? That is essentially what the Europeans have done in the past, fighting wars under the sign of the Cross.
Interestingly, the Europeans have recently given Christianity away in favour of democracy, and even more recently in New Zealand they have given democracy away in favour of tribalism which is now appealing to the symbolism of Christianity and prevailing. Did Europeans maybe get it wrong somehow?
Love it! You have just gifted all maori pastors and te reo on marae show offs their theme for this Christmas.
I see a movie here, a comedy Maori version of the Life of Brian, the Life of Wiremu. Billy T would have fun
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